Cookie Policy

What is a cookie?

A cookie is a small text file that is downloaded onto your device when you access a website.

What do cookies do?

It allows the website to recognize your device and store some information about your preferences or past actions in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. In short, cookies help us to provide you with a good experience when you browse our website and also allows us to improve our website.

Are all cookies the same?

Not exactly.

Cookies may differ depending on their duration or on their origin.

1. There are 2 types of duration for cookies:

• Session cookies which are temporary and will only be stored in the memory of your browser while it is open. As soon as the browser is closed, the cookie will be removed from your history.

• Persistent cookies which have an expiration date stuck to them. These cookies are not removed when the browser is closed but are removed after the expiry date is reached. These durations are set in accordance with the purpose served by the cookies. You can also manually delete these cookies.

2. Cookies can originate from different sources:

• First-party cookies are created by the website you are visiting.

• Third-party cookies are created by third-party vendors and placed by the website owner for different purposes.

  You can find more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, at www.aboutcookies.org and www.youronlinechoices.eu.

Web beacons

Web beacons (also known as internet tags, pixel tags, and clear GIFs) are typically transparent graphic images placed on a website. Web beacons are used in combination with cookies to consider the actions of our website’s visitors. We may use beacons to obtain information such as the IP address of the machine that downloaded the page on which the beacon appears or the URL of the page on which the beacon appears, the time the page was consulted, and the version of browser used to visit the page.

IP addresses and URLs

An IP address is a unique identifier that certain devices use to identify and communicate over the Internet. When you visit our website, we may view the IP address of the device used to connect to the internet via the aforementioned web beacons. This information is used to determine the general physical location of the device. We may use this information to change the way we present our sites to enhance your visit.

A URL (uniform resource locator) is a unique identifier or address for each resource on the internet. For instance, it is the address for the web page that you are visiting. We will use this information to see which pages are visited and the way that you navigate through our website.

What types of cookies do we use?

We use the following types of cookies on our website:

1. Strictly necessary cookies: These cookies are essential for the website to function properly and cannot be turned off in our system. They are usually set in response to actions made by you, such as setting your privacy preferences, logging in or filling in forms.

2. Analytical/Performance cookies: These cookies allow us to count visits and traffic sources, so we can measure and improve the performance of our site. They help us know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous.

3. Functional cookies: These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.

4. Advertising/Marketing cookies: These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed, and in some cases selecting advertisements that are based on your interests.

The specific cookies we use on our website include:

• Google Tag Manager
• Google Analytics
• LinkedIn Regathering
• Google Ads Retargeting
• Newsletter Forms
• Hubspot Analytics

How do I change my cookie settings?

Variate respects your right to privacy; therefore, you can choose not to consent to the use of some types of cookies on this page.

Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.

We do recommend that you leave the cookies active to enjoy the fullest experience on our website. Please be aware that choosing not to enable certain types of cookies may impact your experience of the website and the availability of some services.

Alternatively, most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set, visit www.aboutcookies.org or www.allaboutcookies.org.

Find out how to manage cookies on popular browsers:

Google Chrome
Microsoft Edge
Mozilla Firefox
Microsoft Internet Explorer
Opera
Apple Safari
To find information relating to other browsers, visit the browser developer’s website.

To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.

Contact Us

If you have any queries in relation to this notice or our use of cookies, please contact us at: info@variate.com

You can learn more on how Variate processes your Personal Data by consulting our Privacy Policy