Ellucian, founded in 1970, is a global leader in higher education software with more than 65 products that support campus management. The products are used by faculty, administrators, and students.
We partnered with Ellucian’s leadership for more than two years, leading strategic and tactical projects to reimagine the overall customer experience across all 65+ products.
With our “start with one product” strategy, Ellucian was able to launch the new design within six months and have an immediate market impact while still working on additional product redesigns. They leveraged this new identity in marketing and sales touchpoints to reposition the company as modern and design-oriented.
The process and accessibility improvements and reimagined user experience led to greater efficiency, faster deployments, and more revenue. Faculty, administrators, and students now access all Ellucian products through a single interface.
